AI Sales and Marketing Brand Leaders
This report presents the results of votes from the sales and marketing community for 5 brand leader categories across 23 product types in the Sales and Marketing technology stack. Many product types are well-established with long-standing incumbents, yet are simultaneously being reshaped by AI, data, and automation.
AI Sales and Marketing Brand Leaders by Product Category
Deal Execution and Revenue Operations
DocuSign Voted Market Leader For Proposal & Contract Management
Salesforce CPQ Voted Market Leader For Configure Price Quote
Salesforce (Spiff) Voted Market Leader For Sales Compensation Management
Revenue Intelligence and Enablement
Gong Voted Market Leader For Call Transcription & Analytics
Seismic Voted Market Leader For Sales Enablement Platforms
Clari Voted Market Leader For Sales Forecasting Platforms
Pipeline Engagement
Intercom Voted Market Leader For Conversational Marketing
Salesforce (Agentforce) Voted Market Leader For Sales Assistant
Outreach Voted Market Leader For Sales Engagement Platforms
Foundtion and Pipeline Intelligence
The Modern AI Sales & Marketing Stack: Unified into a System of Action
Salesforce Voted Market Leader For CRM Platforms
Bombora Voted Market Leader For Buyer Intent Data
ZoomInfo Voted Market Leader For Sales Intelligence and Prospecting
ZoomInfo Voted Market Leader For Website Visitor Identification
Content and Channels
Unbounce Voted Market Leader For Landing Pages & Personalization
Jasper Voted Market Leader For AI Content Creation Platforms
Mailchimp Voted Market Leader For Email Marketing Platforms
Semrush Voted Market Leader For AI SEO Tools
Hootsuite Voted Market Leader For AI Social Media Management
Strategy and Orchestration
Zoom Webinars Voted Market Leader For Webinars & Virtual Events
Demandbase Voted Market Leader For Account Based Marketing Platforms
HubSpot Marketing Hub Voted Market Leader For AI Marketing Automation Platforms
Data and Measurement
Salesforce Data Cloud Voted Market Leader For AI Customer Data Platforms
